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The Transatlantic Cable: How ONE Underwater Cable Changed the World

Our American Stories / Lee Habeeb
The Cross Radio
August 11, 2022 3:05 am

The Transatlantic Cable: How ONE Underwater Cable Changed the World

Our American Stories / Lee Habeeb

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August 11, 2022 3:05 am

On this episode of Our American Stories, historian John Steele Gordon tells the story of how the telegraph went from Samuel Morse to winning WWI and how one man spearheaded the effort to connect America to Great Britain and, in doing so, the rest of the world. Former CEO of 7-Eleven, Jim Keyes, tells the story of how their company has led countless immigrants to the American Dream.

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Time Codes:

00:00 - The Transatlantic Cable: How ONE Underwater Wire Changed the World

35:00 - How 7-Eleven Has Helped People Pursue Their American Dream

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This is to be American stories we tell stories about everything here on the show and our favorite subject, as you know is American history. Nowadays, we never have to think about how long a message might take to get somewhere or to someone, in fact often if there isn't a near instantaneous reply. We often get frustrated or even annoyed the messages going from Oxford, Mississippi, or sending to let's say Oxford, England. We want it now and we want to fast John Steele Gordon historian and friend of Hillsdale is here to tell us how the story of the telegraph in the transatlantic cable changed the world Inventions Are More Important Than Others, and Oscar Hammerstein. The First Great Opera Impresarios to Grandfather of the of the Lyricist Was Great and Vented to Buy like Somebody Wanting That of a Reversible Necktie so You Can Still Gravy on Two Sides That He Be so Let Me Make Money on This Thing That This Did Not Change the World Is Been Known for 100 Years That You Could Sand Electricity Nano Wire Many Very Important Scientists of the 18th Century Had Investigated This, Including Benjamin Franklin, Whose Famous Experiment with the Kite McKay Prove That Lightning Is an Electrical Phenomenon.

If You're Tempted to Reproduce Franklin's Experiment. I Would Strongly Suggest That You Don't Pose a Parlor Game until the 19th Century, When Wire Became Cheap Because Wire Factories Powered by Steam Control out Copper Very Quickly and Effectively for Than You Had Beat out and so the Telegraph Became Practical in the Early 19th Century, and People All over the World Are Trying to Do It. Two Men in England Which Dona Cook Developed and Patented a System Is 1837 That Actually Worked. It Was Kind of Clunky, but It Worked. Samuel Morse in This Country Sent His Famous Message. What Hath God Wrought in 1844 and His System Eventually Became Adopted Worldwide Because It Was Simpler Than the Other Systems and Also Because of His Marvelously Efficient Code Which Is the Only Part of the Whole System That He Invented Entirely Himself. Everything Else Is Mainly Distant Pieces in Foreign and the Code Was. It Was so Efficient That People Discovered Very Soon That They Could at First It Would Write down the Dots and the Dashes and Then They Would Translate the Way, Founded Once Telegraphers Got Used To It That They Can Actually Do It by Ear. Just Write down the Message for the Very First Able to Learn How to Do That. By the Way, Was a Young Telegraphers in Pittsburgh. His Name Was Andrew Carnegie and Telegraph Wires. I Crazily Often Use the Rights-Of-Way of the Railroads As Convenient Place to String Their Poles and Their Wires and One Long for the Railroads Learned That They Could Use a Telegraph Is a Signaling System Because Most of the RailroadsWere Singletrack and so If There Was an Oncoming Train Expected. It Didn't Come Home Distraint Had to Sit on the Siding until It Came with Telegraphic Telegraph Had Sang out or Stuck. You Guys Can Come on Suddenly the Railroads Are Much More Efficient. Prices Went down Use When Underwater Telegraphy Was Another Matter. Nobody Knew It Was Possible, but There Was a Very Strong Reason to Try and That Was in the 1840s and 50s. The Strongest Country in the World Was Located on the Archipelago off of Northwest Europe. They Wanted to Be Able to Connect to Europe so It Was Time in English.

I've Always Loved to Be Guided by Love That 22 Miles of Water between Them and the French but They Documented the Famous Mid-19th Century.

Times of London, Headline, Fog and Channel Continent Cut off and so Their Mother's Name Brett Ordered 30 Miles of Telegraph Wire and Put on the Back about Real It out across the Channel and Try to Send a Message Back to Denver and Vanessa Got There Was Gibberish on Decipherable Delays to Prove That You Could Get an Electric Signal through 22 Miles of of Submarine Cable and What Made the Cable Possible Was a Stuff Cold Temperature, the Sole Use of Data Purchase Today Is It's Used To Fill Root Canals after You Have the Nerve Removed the Dennis Watson Data Purchase and Shortly after It Came in the Use of Golf Playing Clergyman and in Scotland Wanted If They Might Possibly Be Able to Golf Balls at a Better Picture Because I Had to Engulf the Race I Made of Leather and Stuffed with Boiled Goose Feathers and This Is a Very Highly Skilled Job Stuffing the Feathers into the Golfball Mayor Very Expensive. I Only Lasted Maybe Two or Three Games.

So This Clergyman Would Love to Play Golf Did like Paying for the Feather Is Made Golf Balls Out Of Got a Purchase and Pay. It Worked Great and They Were Very Much Deeper and He Discovered after He Played with One, Two or Three Times That the Ball Started Going Further and Understand Why We We Do Not Understand Why Now.

It Was the Dance and the Knicks Parted by the Golf Clubs Gave a Better Aerodynamics, and so They Put Dimples on Golf Balls and That's Why the Dimples Are There to This Day Because the Bullnose Father and Then Golf Players Love That Characteristic Kind of Guy Who Is Responsible for the Cable Guy Wouldn't Happen without a Vote Happened Eventually but Wouldn't Happen Nearly As Soon As It Did in His Name Was Cyrus Field and He Came from an Old New England Family from Connecticut. His Father Was David Dudley Field Great New England Clergyman. He Is Distinguished Enough As a Clergyman, As an Author to Be Listed Today in the Dictionary of American Biography, Which Is the Standard 24 Volume Work on Distinguished Americans of the past, the Rev. David Dudley Field and His Wife Had Eight Sons and Three Daughters and Eight Cents. Two of the Sons Died. One Died in Childhood.

One Died in Very Early Manhood He Was Lost at Sea. Of the Six Sons and Lived to a Full Lifetime. Four of Them Made It into the Dictionary of American Biography on Their Own.

The Two Who Didn't. One Was a Very Distinguished Engineer and the Other Was President of the Massachusetts Senate for Three Terms, so They May Have a Great Clergyman, but Clearly the Rev. David Dudley Field Was a Pretty Good Father and You're Listening to John Steele Gordon by the Way His Book the Thread across the Ocean. The Story of the Transatlantic Cable Is Terrific Odor.

Amazon.Com Pick It up or the Usual Suspects When We Come Back More of the Story of How the Telegraph Went Samuel Morse Winning World War I Dear in Our American Store If You Love the Stories We Tell about This Great Country and Especially the Stories of America's Rich past. Know That All of Our Stories about American History from Ward Innovation Culture and Faith Are Brought to Us by the Great Folks at Hillsdale College Place for Students Study All the Things That Are Beautiful in Life and All the Things That Are Good in Life. If You Can Get the Hillsdale That Will Come to You with Their Free and Terrific Online Courses Go to Hillsdale.edu to Learn More Back with Our American Stories and the Story of the Transatlantic Cable Historian John Steele Gordon Was Just Introducing Cyrus Field Bright Young Man from a Very Impressive New England Family Was the Person Responsible for Connecting Both Sides of the Atlantic Cyrus Tail Is Not As Intellectualist Solid Brothers Justice Marches That Is Interested in Learning, and When He Was 16. He Asked His Father's Mission to Come to New York and Going to Businessman's Father Granted New York Is Unique among American Colonies. The Puritans Came to New England. The Quakers Came to Philadelphia.

Catholics Came to Maryland in Order to Worship As They Wish to Do so.

The Dutch Came to New York to Make Money and for No Other Reason Whatsoever. In Fact I Didn't Even Get around to Building a Church for 17 Years so Busy Training First When They Give a Name to the Church of St. Nicholas and Santa Claus Has Been the Patron Saint of New York Ever since.

Seven.

Cyrus Tail Came to This Town That Was Famous for Hustle and Bustle, and Let's Make a Deal and He Was Very Very Good at Doing Exactly That We Own a Paper Company Wholesale Paper Company and Became Very Rich by the Time He Was in His 30s. It Was Worth Several Hundred Thousand Dollars, Which in the 1850s Made You Enormously Rich. He Lived a Great Big House on Gramercy Park His Brother by Next Door Was a Communiqué between the Two Houses and He Was Sort of Feel Bored with Running the Company Because He Was an Entrepreneur at Heart. Once Something Is up and Running and Just Cranking at Dinner Nancy Boredom Going to Take the Dividend and One Day His Brother Matthew Feels a Guy Named Frederick Is Born over to See Him Because He Is Born Had Been Running a Telegraph Line across the Southern Shore of Newfoundland and without Supporting a Cable across the Cabot Straight the Entrance to the Young St. Lawrence River and Connected to the Telegraph Grid and in North America Because He Said That Would Make Communication with England Today Shorter Because Newfoundland Is One Third of the Way along the Great Circle Route to New England and Cyrus Military Interested in That They Didn't Think Today's May That All Different Skill Is Only One Day Difference to Halifax Which Was Connected the Telegraph Grid RN Then He Does a Look at the Globe in His Library and Saw That Now That Newfoundland Was Indeed One Third of the Way up on the Shortest Route to England and He Said What We Could Play Cable All the Way to Ireland.

Then We Can Communication Would Be 10 Days. It Would Be 10 Minutes in the out We Can Make Money Doing That and so Excited to Run a Couple of People. Matthew Fontaine Mari, the Great Oceanographer Ask If It Was Possible in My Wrote Back Saying Funny You Should Ask. We Just Did a Series of Soundings. We Found This Thing Would Be Back Slave Name the Telegraph Plateau Is the Ideal Place to Lay Telegraph Cable. Then He Asked Samuel Morse If It Was Possible, Moore Said Sure Morse Was a Tinkerer. He Was Actually Great Orchard Artist. But He Wasn't Very Well Technically Grounded Either Imbibed Most of His Ideas from People He Knew Much More about Telegraphy That Needed Feels Eyes to Go Ahead with This Because He Had No Idea What He Was Getting into.

Almost like Somebody in the 1950s Reading about the Success of the Russian Sputnik Saying Hey, I Got an Idea about a Man Expedition to Mars Because of the Longest Undersea Cable in 1854 Was Less Than 300 Miles Lay across the North Sea, Which Never Gets Deeper and about 300 Feet and This Would Have To Be 2000 Miles Long and Be a Depth of Sometimes 15,000 so He Embarks upon It. He Got His Neighbor Peter Cooper, the Founder of the Cooper Union Leading to This Day.

The Only American University That Does Not Charge Tuition. They Also Got Moses Taylor Who Was an Enormously Rich Man. You Ended up Controlling the Gaslight Industry and in the Opening.

Very Considerable Sums of Money and off I Go Start on This First Thing They Did Was Delay the Telegraph Line across the Southern Shore of Newfoundland Which Turned out to Take about Four Times As Long As a Canon on Cost Five or Six Times As Much. The Southern Shore of Newfoundland Is Not an Easy Place to Work. If You like Rain and Fog. You Will Love Newfoundland Will Delay the Cable across the Cabot Straight about 80 Miles and Basically Had No Idea What They're Doing.

They Order the Cabling and the Only Place in the World to Make Submarine Cable. It Was Brought over a Sailing Ship.

They Hired Steamship in New York Go up There Was Going to Tow the Sailing Ship Crosses a Sailing Ship on the Realty.

The Cable and Invited Everybody on Board to Come on Board Steamboat so All the Investors. Peter Cooper Was There. The Rev. David Dudley Field Ace about 70 Was There Their Wives and Daughters Were There in Big Hats and Long Skirts and Parasols. I Got to St. John's in the Capital of Newfoundland.

There, the Whole City Was Full of Great Large Black Amiable Newfoundland Dogs and They Fell in Love with Them and I Bought 10 or 12.

Bring Them on Board and so Here Was a Combination between a Commercial Enterprise and on the Cutting Edge of Technology and a Yachting Party and the Captain Proved to Be Very Uncooperative. He Refused to Follow Orders for One Thing, Set on That a Sale Might Shipley May 9 Sailing Ship Didn't Know Where They Wanted to Sale and Finally Had to Cut the Cable and It Was a $500,000 Disaster so They Need Lots More Money, and the Only Place to Get It Is England. England Was Much More Enthusiastic about Them.

The United States Was Beginning to Have This Worldwide Empire Which Is Very Difficult to Communicate with, and so the British Government Said Okay Once the Cable Works We Guarantee to Pay You 16,000 Pounds a Year Which Means You Can Borrow at 4%. Now Virtually the Entire Cost of of Estimated Cost of Land Cable. Once It Works. The State Government Made the Same Promise of Great Deal of Screaming and Yelling in Congress Because A Lot Of Americans Think No.

We Need This, They Finally Did Come on Board. Each of the Navies Donated to Ships. The US Went the USS Niagara One of the Largest Warships in the World Made of Iron, State-Of-The-Art Chip Design.

The British Gave Them the Agamemnon, Which Alone Was Steam Powered. It Looked for All the World like about the Phone at Trafalgar 50 Years Earlier Man Was at Three Decker Three Masted Ship of the Line That Had Been Retrofitted for Steam and It Was a Lousy Sailor As Most of Those Great Big Cutting Chips the Line Were Used To Ship the Other One. No Ship in the World to Carry Enough Cable to Do the Whole Job the First Time a Starting Ireland Got about 400 Miles and the Cable Snapped and Dowsing That Wasn't Enough Time Next Year. They Tried Again Sale at the Middle. This Time before They Got to the Middle. They Were Caught in One of the Worst Atlantic Storms in Memory. The Agamemnon Survived Only Because of Its Her Seamanship on the Part of the Captain and the Crew It at 250 Tons of Cables Sitting on Its Forward Deck Which Made It Even More Top-Heavy Than It Had Been before and He Managed to Say That Cable I Could Just Cut It Tossed but They Did Not They Survived. They Tried Again Cable Snapped. They Went Back to England This Point They Were Derided by Everybody. This Is a Wild Goose Chase While We Putting Money into This Silly Thing and Feels That Look out the Monies Expand. We Have the Cable We Have Enough to Do It. Let's Try Again Now. We Got Nothing to Lose. Otherwise, We Do Sell the Cable for Scrap and Limits It Certain Disaster. So They Tried It Worked Unreal. Virtually without Any Problems in Your Hearing the True Nature of an Entrepreneur and That Is They See Things That No One Else Sees and Then Not Even Sure They Know How to Do a Call If You Guys If You Gals. The Next Thing Other Given a Shot and When They Fail, They Just Want to Try One More Time Is in My Fix Didn't Work and Make That Dream a Reality and Not Some Pie-In-The-Sky Crazy Dream, but Something Doable. And When You Think of a Guy like Elon Musk Thing I Want to Build a Spaceship Somewhere Always Doing This. Well, It's Always Been in Humankind and Something about Our Country Unleashes It in People and Allows It to Thrive When We Come Back More of John Steele Gordon Story. The Story of the Transatlantic Cable Here on Our American Store and Went Back with the Conclusion of the Cyrus Field and Transit Panic Cable Story and the Telegraph Cable That Connected America to England and from There the Rest of the World. We Pick up at the Point Where the United States and England, and Finally after Many Failures Connected the Cable from One Side of the Atlantic. The Other Ear Again Is John Steele Gordon Got to Get up at It and It Worked and Shoe Celebrations.

It Was like the Second Coming, George Templeton Strong Wrote in His Diary That Now Some People Really Going Wild Moderate People Say It's Only the Greatest Thing That Has Ever Happened. I Had Huge Parties in the Art.

They Sent Fireworks off of City Hall so Enthusiastically They Set City Hall on Fire to below Is a Replacement Because It Was Burned in That Fine Portion of the Save the Building As Its Magnificent Building on the Improve Often What Goes on inside It Architecturally Was Wonderful and Queen Victoria Sent a Message, a 99 Word Message to Pres. Buchanan What They Cable Company Did Not Tell People Was That the 99 Word Message Took 16 1/2 Hours to Transmit the Cable Was Working, but Just Barely an Famine Just Want to Work It Only Just Stopped and They Never Did Figure out Exactly Why so They May Try Again, and They Had to Wait at That Point until the Civil War Broke out after the Second And Run Out Of Money. For One Thing, What I Could Begin the Raising of Money They Had to Wait for the Civil War and and Also There Was a Board of Inquiry.

The Very First Time There Was an Official Board of Inquiry to Find out What Caused the Disaster and Also the British Also Had a Terrible 800,000 Pound Disaster Laying a Cable to India through the Red Sea That Also Failed Work. What Went Wrong How We Can Do It Better Learn Our Lessons Here My for an Old Kinds of Lesson One Was. I Didn't Have a Vocabulary of Electricity and so Is Very Hard to Discuss Technical Issues Get People Using Different Words and Had Our Different Meanings to the Same Words and so They Started Cleaning Words and They Started Using the Names of Great Scientists of the past. So Words like Watford, James Watt and Own for Gaylord Homme and Pompeo Great French Early Investor. The Great Italian Investigator of Electricity Is the First Time, Scientists Were Honored in This Way Goes on to This Day. We Now Have New Things and All Kinds of Names, Mass.

You Know You've Arrived As a Scientist When You Get Some Incomprehensible Concept. Amanda Then Assigned a New Table. One of the Problems with the Old Cable Was a Debate Very Quickly. Designed Act As File of His Greatest Virtue As an Entrepreneur, Was His Drive. Let's Get It Done. I Was Also the Greatest Effect Because He Didn't Get Enough Time for Experiments. They Designed a Much Better Cable First Cable Had Been about As Big around As a Man's Little Finger.

The Second Cable Was about As Big around As Mass, Which Is Considerable Improvement Still in Very Long, Thin Thread across the Ocean and Also They Had an Extraordinary Stroke of Luck in the Greatest Engineer the 19th Century. His Name Is Is in Bard Kingdom Group Now Is Really Great Name Dickens Thought That Night. He Designed a Steamship All the Great Eastern Which Was Launched on the Thames River 1958, It Was. Not Only Was It the Largest Ship in the World.

It Was Five Times the Size of Any Ship Afloat and throughout Its 30 Years of Existence. Wherever It Was Rather with Bombay or Boston or Baltimore. It Looked like a Rowboat and upon Full Docs, It Was Just Guyton Added the Panama Canal Existed When the Great Eastern Dad. The Greatest and Could Not Utilize It Was Too Wide to Get through the Panama Canal Now Realize That You Could Go the Whole Midship Big Enough Because the Energy Required Increased More Or Less a Square but the the Capacity Increases That You so You Can Do More and More and the Said Building a Ship and He Designed This Colossal Ship and Somehow Taught People in the Plan to Have It Built. It Was an Economic Disaster That Would Six Owners of the Great Eastern All of Them Lost Major Money, Including Scrap Dealer Who Owned Last Because It Turned out to Be Extremely Expensive to Break It up for Scrap Was Also Absolutely Perfect for Laying the Land Cable Allegedly the Whole Thing Because It Was so Enormous It Was Much Less Subject to Wave Action. So with Much Less Likely to Snap the Cable You Have All Work Is Needed on Board and Was Out Of Work Anyway Because It Was an Economic White out They Were More Than Happy to Lease It to Be Used for the Cable so 1965 Whole Thing Go Again and They Get 4/5 of the Way across and Then Slams They Went Back to England, Tail between Their Legs. Sure, They're Going to Be Objects of Utter Duration and Effect. Everybody Said Hey Good Bad Luck. Now We Know We Can Do Only Got It. It Was Just Good Luck and the Next Year They Laid the Fifth Attempt Went like Clockwork. They Then Went Back out, Grab the Fourth Attempt, Splice It on and within Three Weeks at Two Cables across the Atlantic Ocean and North America Has Not Been Out Of Communication with Europe from One the Couple of Hours. Ever since It Revolutionized the World the London and Wall Street Markets Began to Act in Concert Because They Could Now Instant Communication on Newspapers They'd Phone the UPI, the United Press International, Seca Cable Cost of Get European News Today, Which Is Just Jittery What Was Going on in Europe Today. Today Was Just the Next Ordinary Thing to Them. We Just Take It Totally for Granted. We Want No, but the Weather Is in London We Find out How I Was Very Expensive to Use a Cable First Price Was Dollar Word 15 Word Minimum. That Was $15 and One.

A Skilled Worker Was Lucky to Earn Five Dollars a Week. This Led to Considerable Brevity and Also the News the Capacity of the of the Two Cables and Then When the French Cable Came in Landed Here That's Creating 69. It Was a Separate Organization Competition.

Competition Wonderful Capitalism Capitalist. I like It so Much for Capitalism Is Great Prices about Went Way down Usage Sword and Became Very Profitable. Cyrus Field Came in Gorgeously Rich in the World Is Changed the World. Just Changing to Give You an Idea of How Much It Changed.

The British Declared War on Germany on August 1, 1914.

On August 2, 1914 a British Cable Ship in the Dark of Night Sailed over to the German Coast Grappled up the German Cables and Cut Them Forcing the Germans to Communicate with the outside World by Radio, and the Germans As I Always Did, Thought Their Codes Were Unbreakable and the British, As They Always Did the British Were Geniuses That That Cryptographer and One of Things I Decoded Was the Famous Zimmerman Telegram Where They Germans Offered Mexico in Exchange for an Alliance and an Attack upon the United States Offered Mexico the Return of Their Lost Province South West Corner of the United States When the British Quietly Gave This to the American Government American Government Was Convinced That Maybe It Was Time to Go over There and Defeat Germany and Save the British and French Is behind Us Because They Were about to Lose, and You Been Listening to John Steele Gordon Read a Story That Most of Us Didn't Know. And Even If You Did, You Did Mine Hearing Again. His Book Is a Thread across the Ocean Story of the Transatlantic Cable in Our History Stories. All of Our American History.

Stories Are Brought to Us by the Great Folks at Hillsdale College Go and Sign up for Their Free and Terrific Online Courses Go to Hillsdale.edu That's Hillsdale.edu John Steele Gordon a Thread across the Ocean Story of the Transatlantic Cable Get the Book. Now the Story Here on Our American Stores. This Is Our American Stories and As You All Know by Now of Our Favorite Stories to Tell Stories about Businesses. We Previously Told You the Story of Jim Keyes and How He Rose Out Of Poverty to Become the CEO of 7-Eleven and Save the Company from Collapsing after Filing for Bankruptcy Today. Jim Joined Us Again Tell Another Story of Seven Years. Jim with the Story around the Time the Company Had Filed for Bankruptcy. I Went to My Mentor at the Time the Person Who Encouraged Me to Come to 7-Eleven and John Thompson Is the Son of the Founder of 7-Eleven, Summerlin Started Making 27 with Ice House and I Stopped in Oak Cliff, Just South of Dallas and It Was Selling 50 Pound Blocks of Ice to People to Put in Their Quote Icebox Literally No Refrigeration Time. You Can Just Plug in Refrigerator so It's Hard to Imagine That in 1927. We Still Doing This and How Did You Get Ice to Dallas Texas so They Were Very Successful Company but It Was Quite a Process to Mine Ice Literally from the North, Get into the South Story in an Environment with No Refrigeration Had to Store the Ice Literally Underground and Selleck in Small Blocks That People Could Put in the Icebox to Keep Their Milk and Eggs so I Went to John Thompson and Said Should I Leave the Company Made a Bad Career Choice Here, Here, Have I Been Here for Five Years and Still Pretty Young Guy You're Bankrupt or Bankruptcy Blushing. 7-Eleven Is No Need to Exist Anymore. His Grocery Stores Were Open 24 Hours. Everyone Else Will Get a Cigarette and He Said That's Precisely the Problem. He Said If You Go Back and Just Tell You What My Daddy Told Me the Story of the Frigidaire Being Invented Sometime around 1928 He Said Here. We Were so Failing Ice and We Would've Gone Out Of Business by 1935. My Uncle Johnny Greaney Sent Asking Customers What They Want What They Called and Was Will Come Here for the Icemaker for the Convenience of Buying Ice from You House Really Nice Right for You. Make It Convenient for Now. We Got Frigidaire Ice Anymore. The Guttural Refrigerator Keep Things Cold When She Fell Asleep More Conveniently Than Having a Run to the Grocery Store and so They Did so That Literally Was the Birth of the First Convenience Store 711 Was Called.

You Told Him It Kind and End They Emerge from Their John's Lesson to Me Was That Lisa, Jim, If You Dial Forward to 19 919 91, We've Gotten Ourselves to the Point Now Where We Sell Beer, Soft Drinks and Cigarettes Because Those Things Used To Be More Convenient to Buy Here Than Somewhere Else.

Everybody Sells for Your Job Is to Find Things That People Need More Conveniently, and If You Can Do That.

There's No Reason Convenience and Cigarettes May Diminish the and I Took and I Took Them to Heart. Stay with the Company Started Coming Obsessed with Finding Things, Whether It Was a Multifunction ATM to Put in Every Store Prepaid Phone Cards That I Found in Asian Brought Back to the United States Beer with an Aluminum Modeling Scene out, You Know, Everywhere That We Used To Differentiate. I Found That Product in Asia by the Bacterium That States Convince Budweiser Make It First. Lots of Ways to Innovate with Convenience and That Differentiation Gave Us 10 Years of Increasing and and Help Make My Career I Talk A Lot about the American Dream. Now I Talk A Lot about Being the Beneficiary of the American Dream.

I Never Really Understood It or Talk about It in Personal Terms until I Discovered from My First-Generation 7-Eleven Franchisees with the American Dream Really Was and That Occurred in a Backwards Way Again. It Occurred through Crisis through Catastrophe Happened on 9/11. We Were I Was on the Way to Work. I Was Actually Stopping the Office and Pick up a Bag and Head to New York City 9/11, Got to the Office. Of Course, the First Tower Had Been Hit and My Flight Was Canceled and We Were All Gathered around the TV Is Try to Figure out What Was Going on and It Wasn't Long. It Was Probably Right after the Second Tower Fell and There Was Now Confirmation That This Was a Terrorist Attack That We Started Getting Inbound Calls Not Franchisees We Had in the Worst Case Right in Chicago Be an Off-Duty Police Officer Go up to One of Our Franchisees Seek Indian Gentlemen Gun to His Head and Go Back Home Just Blew up the World Trade Center so It Was a Blanket Stereotype. Everyone in Our Stores from Indians to Pakistanis to Mexican Immigrants Were Running a Store Are in the Store Who Were Perceived to Be the Problem Now Is Wake-Up Call for All of Us. We Invoked Our Y2K Protocol Which Is Interestingly Enough We Just Come through like 2K without Any Incident.

Thankfully, We Put on a Protocol in Place Allowed Us to Communicate Every Single Store on an Hourly Basis. In Case the Problems We Put That Protocol in Place Were Shocked at the Number of Incidents That Were Occurring All over the Country in Our Stores Where First-Generation Americans Were Being Persecuted for Their Image. Not Even Their Religion Are There Are Their Ethnicity Just for Their Image in the Store As Non-American Proceeding on American so We We Put a Number Things in Place. Where Were the First to Reach out to the American Red Cross and Said We Want to Bury Our Stores in Red White and Blue. We Did the Little Red Light Blue Ribbons and Started Selling Them for a Dollar with a Contribution When the Red Cross Had Raised 300 Million Box in the First 30 Days to Be Able to Help in Some Way. Our Objective Was Somewhat Selfish Wanted to Americanize the Stores and Deflect This This Perception People Have That We Were Not American Following Week, I Began to Talk to Franchisees Why Why Are You and We Have Been Out Of Jay Leno Jokes David Letterman's Jokes, Jay Leno One Time.

Give Me an Award Here in Dallas and Walked off Stage.

Everyone Was Laughing Initially. Whether Laughing.

I Sat down and Was Told He Distances You Walk the States That You Believe the Guy from 7-Eleven Speaks English and and so I Realize with an Image Here That Is Not. Maybe It's the District Lot. Why Are We so Heavily Minority in Our Stores and Start Asking Franchisees What You Get Here. Why Did You Become Someone Franchising. The Stories Were All Very Much the Same, They Were Ironically There My Story I Came from Nothing Were Where I Came from a Country Where I Had Things in Came to This Country with I Came Here $500 in Suitcase and I Knew That Hard Work in This Country Would Payoff and so I Found That If I Go to 711 Store. I Can Work on My Own. I Can Work for Another Franchising Really Hard to Save Enough Money to Get My Own Business, Then the Harder I Work, the More I Can Make to Stores Three Stores I Can at 7-Eleven at Subway Tunnels to Same Story. Many of the Franchisees Related so If You Go to a Place like Los Angeles.

I Found Their Interrelated Families Were No One Family Would Be Successful in That Invite Another Family Work in the Store and Then I Would Shoot off Five More Franchisees and I Realize This Is the American Dream. It's What These People Think Discovered the American Dream Here and in Our Own Backyard with People That Think There Are No Opportunities and They're Not Partaking of the American Dream. So Let's Celebrate This so I Took Them All to Ellis Island for the 75th Anniversary Is on 11 We Were Bringing A Lot Of International People to Ellis Island. It Sort of Freaked out. The Park Police and That We Got Approval to Do This We Had Massive Event There and I Did It on Ellis Island Purpose to Celebrate the Diversity of Some We Have One of Those Beautiful Things. We Had a Parade of Hundred and 35 Little Kids, Each Carrying the Flag of a Country That Was Represented by Franchisees Are Franchisees from All over the World from China from Taiwan Sweden from Everywhere All Came in with. We Had Literally Hundred and 35% of Nationalities Represented the Fireworks and the Whole Thing on Ellis Island. I Gave a Speech and I Brought up a Guy Who Was the Head of the Franchisee Organization and He and I Have Discovered That We Both Lived in the Same Building in New York City. It Was Set Call the College Residence Hotel. It Was a Little Mighty Day, or Maybe by the Hotel Is a Pretty Shady Place Resolve. I Can Afford All He Can We Discover That We Live There at the Same Time That I Was Staying There Because I Couldn't Afford a Place in New York When I Was in Columbia University Literally Drove Back and Forth Is Gas Cheaper Than the Apartment I Found This Place That I Could Actually He Was Staying There Because He Came 500 Bucks in the Pocket Suitcase.

So Here We Were Two Very Poor Individuals Different Paths. I Went to Club University and the 7-Eleven Became CEO of the Company. He Stayed in That Franchise Store.a Second Store Third Store Became Franchisee or Five Stores along Island.

He Was Ironically Making More Money Than My Wife the Time, but Those Are Two Exact Outcomes Celebrating the American Dream. We Both Told a Story and Celebrating the American Dream, Both Different Paths of Both Classic Examples of the American Dream. My Favorite Franchisee Story at Some Length and What a Beautiful Story and Were Talking about Jim Keyes 20% or More of All Businesses by the Way, Franchisees and Franchise Sources, New Way of Doing Business That America Invented Story of the American Dream Told As Well As It Can Be Told, Jim Keyes's Story Is Franchisee Stories Here on Our American Store